Performance ADIQ·Paid Media Leakage Diagnostic·ROAS Gap Analysis·EBITDA Impact Calculator·CAC Diagnostic·IQ Works by digibeeworks.com·Performance ADIQ·Paid Media Leakage Diagnostic·ROAS Gap Analysis·EBITDA Impact Calculator·CAC Diagnostic·IQ Works by digibeeworks.com·
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IQ WORKS · PERFORMANCE ADIQ
Beta
Performance ADIQ — IQ Works
Your paid media is leaking money. Find out exactly how much.
Enter your ad economics and Performance ADIQ calculates your estimated monthly leakage, EBITDA opportunity, and primary leak source — in under two minutes.
01 · Your details02 · Ad economics03 · Results
Step 01 · About you
Tell us about yourself
We use this to send you a copy of your results and to personalise the diagnostic.
Please complete all required fields and enter a valid email address.
Step 02 · Ad economics
Your paid media numbers
Currency is set automatically from your country selection.
Revenue minus COGS, before marketing costs
Your minimum acceptable return on ad spend
Monthly agency retainer or management fee
Ad tech, attribution tools, creative software
Broad match keywords, poor placements, irrelevant audiences. Use 10% if unsure.
Please complete all required fields with valid numbers before calculating.
Estimated monthly paid media leakage
—
per month · — annually
Calculating your primary leak source...
Annual Opportunity
—
EBITDA Impact
—
Current ROAS
—
Estimated CAC
—
Leakage / Paid Revenue
—
Leakage rate — how you compare
Your brand
—
D2C average
15%
Top performers
7%
D2C brands typically leak 12–18% of paid media spend. Top-quartile performers keep leakage below 8%.
Leakage breakdown
ROAS gap (underperforming spend)—
Low-quality / wasted spend—
Agency / management fees—
Platform / tool fees—
Total estimated monthly leakage—
Know exactly where it's leaking — and fix it.
Performance ADIQ gives you the number. digibeeworks.com shows you the specific campaigns, audiences, and channels responsible — and recovers them.